Next Step Magazine - get into college guide

Brand University provides college and university marketing professionals with helpful tips to navigate higher education marketing. Articles include explanations of “Cost Per” advertising, how to handle prospective student leads, social media strategies and more.

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about the author

David C. Mammano David C. Mammano
founder & CEO
bio | pic
 

Related links

Confessions of a Grassroots Entrepreneur - David's blog
Mammano.com - David's online bio
101 things you can do to become an outstanding young adult - David's book
Contact David about being a keynote speaker
 




Brand U articles
View all articles >
How stellar is your social media strategy?
Give your blogging and social media efforts some time to blossom 05/18/2010
4 ways to get the most out of your leads
If you're buying student leads from any source, make sure you use the leads correctly--and avoid the admissions meat-grinder strategy 02/18/2010
A crash course on "cost per" online advertising
01/19/2010
The case to keep print in your marketing mix
Print can help you engage your audience, drive traffic to your Web site and produce leads 05/22/2009
 
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